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EasyWed

This project started with a simple goal: talk to someone, find out what problems they’re facing, and design an app to help. My user ended up being a bride planning her wedding completely on her own and after spending time with her, I quickly realised just how chaotic and stressful wedding planning can be. There were to-do lists everywhere, endless decisions, and no single place to keep it all organised. That’s when I decided to design an app that makes wedding planning feel a little less overwhelming and a lot more fun.

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Brand Colours

App Icon

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Logo

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Process

I began by really getting to know her day-to-day struggles, chatting, observing, and mapping out her emotions and experiences. From there, I started brainstorming how an app could fit into her life and ease some of that stress. I created a brand identity that felt calm and uplifting, then moved on to building the prototype in Figma. At first, it focused just on pre-wedding planning, but after more conversations, I realised the chaos doesn’t end there, so I expanded the app to support brides before, during, and after the big day. Throughout the process, my user tested the prototype and gave constant feedback, which helped shape the final design into something that genuinely worked for her.

Contact Me

Email: pvidhi784gmail.com

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